Wine Review: Big Bold Red, [yellow tail]

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Why do I never notice the lack of cork at the store?

I guess it’s one of my special skills.

Anyway, once again I found myself being concerned over the lack of vintage or cork but here’s the thing; expectation management.

Back in the late 1990’s I used to work as a wedding photographer at several “little chapels” on the Las Vegas Strip.

These places are notoriously cheap and fast. Double booked every 15 minutes, we cranked out weddings complete with flowers and photos for less than my car payment; a situation which necessarily lead to a good deal of conflict.

Why?

Because when people would call, the receptionist would explain the details of our services but conveniently fail to mention the 7.5 minutes part.

Then couples would arrive, expecting to be greeted by people who give a shit, and would promptly be rounded up with the rest of the cattle. Brides who had spent their girlhood dreaming of the day they could finally be a princess were butt hurt when fantasy didn’t match reality.

But here’s that thing again, expectation management.

It’s simple math is all. Real estate on the Strip is EXPENSIVE, employees are not volunteers and, as always, Vegas wasn’t built on winners.

Chapel weddings are cheap so they have to make up the difference in volume.

I mean, duh, right?

For a real wedding, where people act like they care and think you’re special, it’s going to cost more than the finance payment on a 1997 Honda Civic.

For a $6.99 bottle of wine, [yellow tail] Big Bold Red isn’t bad. It’s typical of the red blends. If I had paid $20 for the bottle, I may have been miffed, but it was $6.99 so I’ll say it was alright. In my opinion the oak was splintery making the flavor seem a little unbalanced but we still drank it.

If you want something that’s a step up, spend five more dollars.

 

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